http://tags.library.upenn.edu/tag/trailers PennTags Feed for /tag/trailers PennTags Feed http://tags.library.upenn.edu/makerecord/url/3607 http://tags.library.upenn.edu/makerecord/url/3607 Underground Trailer http://tags.library.upenn.edu/makerecord/url/3584 http://tags.library.upenn.edu/makerecord/url/3584 VideoDetective.com - Preview His Girl Friday Trailer - starring: Porter Hall, Ralph Bellamy, Rosalind Russell, Cary Grant, Gene Lockhart Here is a trailer blah blah blah<br /> http://tags.library.upenn.edu/makerecord/url/3441 http://tags.library.upenn.edu/makerecord/url/3441 Big Sleep Trailer Here is the trailer for the Big Sleep.<br /> http://tags.library.upenn.edu/makerecord/voyager/2111 http://tags.library.upenn.edu/makerecord/voyager/2111 Film marketing handbook : a practical guide to marketing strategies for independent films / edited by John Durie ; written by Annika Pham, Neil Watson. Descibes all the aspects behind film marketing, primarily independent movies in Europe. Includes general information on trailers.<br /> http://tags.library.upenn.edu/makerecord/voyager/2107 http://tags.library.upenn.edu/makerecord/voyager/2107 Coming attractions : reading American movie trailers / Lisa Kernan. A theoretical approach with examples to American movie trailers. Provides reasons for why audiences like them and why they work. Views trailers as their own rhetorical cinematic narrative form and divides the book into the three eras of cinema.<br /> http://tags.library.upenn.edu/makerecord/voyager/2104 http://tags.library.upenn.edu/makerecord/voyager/2104 Hollywood, hype and audiences : selling and watching popular film in the 1990s / Thomas Austin. Explores how Hollywood's movies can influence human behavior and popular culture and vise versa. Includes information about marketing techniques, trailers, etc.<br /> http://tags.library.upenn.edu/makerecord/voyager/2103 http://tags.library.upenn.edu/makerecord/voyager/2103 Beginning filmmaker's business guide : financial, legal, marketing, and distribution basics of making movies / Renebe Harmon. Beginner's handbook on the business aspect behind making movies. Includes information about profits, trailers, contracts, etc.<br /> http://tags.library.upenn.edu/makerecord/url/2102 http://tags.library.upenn.edu/makerecord/url/2102 Critic's Notebook New York Times article by film critic Caryn James which reminds us that trailers exist because movies are simply consumer products. They distort the actual content of the actual films in order to market them to the potential audience.<br /> http://tags.library.upenn.edu/makerecord/url/2101 http://tags.library.upenn.edu/makerecord/url/2101 FILM VIEW New York Times article written by critic Caryn James which compares several movies and their trailers, proving the point that trailers can give inaccurate impressions of the story and quality of it's full-length movie.<br />