White, Michele. . Body and the screen : theories of Internet spectatorship / Michele White. [0262232499 (alk. paper) ] Cambridge, Mass. : MIT Press, c2006.
Call#: Van Pelt Library TK5105.875.I57 W5275 2006

 

The Body and the Screen looks at theoretical models of Internet and computer spectatorship as a way of illustrating how these new technologies might not be as controllable as many think they are. Michele White views spectatorship as relatively similar between old and new media in certain ways. Just like in television and cinema, the images that appear before us on computer and phone screens hold a certain amount of cultural and social bias that cannot be removed. Consider the appearance of the “Ask Jeeves” butler – a Caucasian butler, and an image that has transferred exactly from old media to new. This idea is significant because it represents a departure from “traditional” ways of considering spectatorship in this age of digital screen interaction. I think her point-of-view provides a unique angle that I could perhaps use for my paper, especially since she outright disagrees with Anne Friedberg’s concept of an Internet/computer “user.”

The inclusion of several different types of theories and theorists in this book also appeals to me. I like that White chooses to back up her arguments with several different, at times competing, ideas from intellectuals of varying backgrounds. I’m not as interested in why she chooses whom she does; rather, her writing style here allows me to learn new bits of information quickly from authors I might not have known otherwise. In fact, overall, I learned a lot of little bits of information from other theorists in addition to studying her concept on new media spectatorship. The entire book is thus useful in this way.

Yet White’s examples and illustrative points may not be as helpful as her opinions and theories. She focuses a lot on the social implications of Internet content (how individuals consciously and subconsciously react to the white finger pointer or the black arrow pointer, for example), rather than examining the interaction between spectator and screen. Some discussion does exist on interfaces, especially in chapter 2’s discussion of “the gaze,” but ultimately return to reinforcing the social control that she believes pervades even this new media. My investigation really has nothing to do with examining gender, race, and sexuality issues in new media presentations, so much of this is not relevant for my paper.